Instamojo
Instamojo is a popular payment gateway in India that was created for small businesses, online sellers, and startups. It facilitates payment acceptance via UPI, debit cards, net banking, and digital wallets without need for any code or website integration.
The platform offers a quick set-up for entrepreneurs and independent sellers to start selling online and receive payments instantly by creating a payment link and sharing a link with their audience. Refunds, analytics, and real-time status tracking are part of the features that make it an ideal choice to start an online business.
| Characteristic | Details |
|---|---|
| Regions | India |
| Getting started | Sign up with phone/email, no website needed |
| Setup Fee | ₹0 |
| Annual fee | ₹0 |
| Commission per transaction | 2% + ₹3 (standard plan) |
| Payment methods accepted | UPI, net banking, debit and credit cards, wallets |
| Fraud & Risk management | Inbuilt fraud detection & alerts |
| Accepted currencies | INR |
| Set up type | No-code setup via dashboard or app |
| Onboarding & Approvals time | Instant for most users |
| Recurring Billing | Available |
| Charges on Refunds | Payment gateway charges are non-refundable |
| SDK Stacks | Web, Android |
| Settlement time | T+3 working days (standard) |
| Payouts support | Yes (manual & automated options) |
| Split payments | Available via API |
| RegionsIndia | |
| Getting startedSign up with phone/email, no website needed | |
| Setup Fee₹0 | |
| Annual fee₹0 | |
| Commission per transaction2% + ₹3 (standard plan) | |
| Payment methods acceptedUPI, net banking, debit and credit cards, wallets | |
| Fraud & Risk managementInbuilt fraud detection & alerts | |
| Accepted currenciesINR | |
| Set up typeNo-code setup via dashboard or app | |
| Onboarding & Approvals timeInstant for most users | |
| Recurring BillingAvailable | |
| Charges on RefundsPayment gateway charges are non-refundable | |
| SDK StacksWeb, Android | |
| Settlement timeT+3 working days (standard) | |
| Payouts supportYes (manual & automated options) | |
| Split paymentsAvailable via API |
Pros
- Simple onboarding (no website, no code)
- User-friendly interface, perfect for beginners
- Accepts multiple payments including mobile apps, debit cards, e-money services, and net banking
Cons
- Available only in India
- Settlement time can be slower compared to competitors (T+3 days)
- Restricted multi-currency support — accepts only INR
Benefits of Using Payment Gateway Instamojo
Instamojo is an end-to-end digital payment solution for micro, small and medium-sized enterprises in India. One of its major pros is a hassle-free setup. The platform is compatible with mobile apps, e-money services, net banking, debit/credit cards and payment links, catering to customer preferences.
In addition to transactions, Instamojo offers native online store features that allow sellers to display products, manage orders, and keep track of performance, all in one place. Users also have access to automated invoicing, recurring billing and customizable check out pages to adjust their experience. Instamojo’s backend features marketing and analytics tools to ensure merchants can grow and scale with confidence.
How to Use Instamojo
To start using the service:
- Create an account — Go to instamojo.com and sign up for an account with either your email or mobile number
- Confirm your business — Simply fill-in your business details and complete KYC verification (normally 24-48 hours)
- Set up your store or payment link — Generate your online store, product or payment link via the dashboard
- Select payment options — Choose UPI, cards, e-money, or EMI from the list of integrations according to your requirements
- Share and collect payments — Sell from your store or share links via social media, chat, or email
- Track payouts and analytics — Track real time sale data via Instamojo merchant dashboard and receive the bank settlements in T+3 days
Review of Instamojo Money Transfer Service
Instamojo is known for its easy on-boarding, affordable pricing, and seamless interface, which create an excellent user experience for emerging businesses and solopreneurs in India. The service is also designed to help merchants start taking payments even if they don’t have a website — it works via links, stores and QR codes. There are also no setup and annual fees, which is appealing to beginners, and the payout cycle (T+3) is standard for the Indian market.
The user experience is streamlined with features like one-click checkout, EMI options, and UPI payments. But it’s most practical for domestic transactions; its worldwide support is limited if your business has international aspirations. The platform also supports invoice generation, recurring billing, and detailed analytics for payment tracking.
Safety Features of Instamojo
Instamojo uses the industry-standard security protocols such as PCI-DSS to secure customer card numbers and other payment information they use. The service also provides SSL encryption and two-factor authentication for accessing the account, offering an additional layer of security.
In order to fight fraud, Instamojo uses real-time monitoring systems as well as machine learning models that can identify bizarre behavior and alert the team. 3D secure is supported for card payments which require customer authentication before payment processing. All information is securely stored and processed through verified and compliant servers.
Free Instamojo for Business
Instamojo has a free starter plan for small businesses, freelancers, and D2C e-commerce brands in India. Users can accept payments instantly with no setup fee using tools including smart links, payment buttons and QR codes.
For commerce, it combines digital product stores, invoicing, and shipping tools, and marketing toolkits. These features allow entrepreneurs to streamline payments, delivery and engagement in one place. Experienced users may consider premium options that offer perks such as payment retries, smart routing, and priority support.
Instamojo Service for Physical Clients
Although primarily designed for ecommerce businesses, Instamojo also caters to sellers who make transactions offline such as market vendors, event organisers and service providers. Users can also accept offline payments through QR based payments, UPI, and payment links.
Its mobile-first design enables offline customers to control, manage orders and check transactions via the app. There’s no need for the POS system, everything is smartphone optimized, making it easy for non-digital businesses to start transacting.
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FAQ
Is Instamojo suitable for small businesses and freelancers?
Yes, Instamojo is designed specifically for small businesses, startups, and solo entrepreneurs. It provides simple onboarding, no setup costs, and features such as smart payment links and digital product stores.
Can I accept international payments through Instamojo?
Currently, Instamojo does not have a built-in system for accepting payments from foreign customers. You must request activation, and approval depends on business type and compliance.
Does Instamojo require a website to accept payments?
No, Instamojo supports link-based payments, so you do not need a website or coding skills. You can take payments through WhatsApp, via email or SMS.
How fast are settlements on Instamojo?
Settlement time is typically T+3 working days (3 days after the transaction) but may be different depending on the type of transaction, and compliance checks.
Is Instamojo secure for collecting online payments?
Yes, Instamojo uses 128-bit SSL encryption, and is PCI-DSS compliant which makes transactions and data safe and secure from anything that can harm consumers and merchants.
